Tips & tools

Do you also want to use the positioning and power of the Maastricht brand? On this page, we offer tools and tips to harness that power for your organisation or institution, so that we involve residents and turn them into ambassadors, retain students and attract (knowledge) workers, companies and quality visitors.

Brandbook

The brandbook tells the story of Maastricht. It is intended as a tool for partners in the city and region, but also to show the unique identity and potential of Maastricht and the region nationally and internationally. In this way, we can collectively tell an unambiguous story that helps align and strengthen our communications. With the aim of strengthening Maastricht's reputation as a great place to live, work, study and invest.

View the brandbook

The Maastricht film 'Life in Maastricht' is an ode to our city where enjoyment and innovation, local and international, past and future come together. Feel free to share it in your presentations, on your website or on your social media channels, so that together we can propagate our pride in the city.

Concept and realisation: Maastricht Marketing × New Narrative.